How it works
From coverage to pattern. From pattern to decision.
Choose a topic or an actor
Explore narratives through two lenses: pick a topic — relevant beats in Brazil's public debate, curated and updated on a rolling basis — or an actor in circulation. Either way, Narractive analyzes recent journalistic coverage across multiple outlets and sources to surface how the narrative is being framed.
The system maps the frames
Beneath the texts are choices: what is emphasized, what is omitted, who gets heard. Narractive surfaces those patterns — not just what was said, but how it was said and by whom.
Narrative clusters emerge
Stories cluster by framing affinity, not by outlet or date. You see which narratives dominate, where tensions run, and which voices are being silenced.
You act with more precision
With the narrative map in hand, you anticipate moves, spot communication gaps, and place your message where it truly matters.